Key Project Impact: Headed the promotional design campaign for Koala Kare diaper disposal sacks to solve a critical customer education gap. When marketing insights revealed customers were unaware that disposal sacks integrate with baby changing stations, we launched a promotional initiative offering a free disposal sack with every premium stainless steel baby changing station. I designed the cross-platform digital assets—including optimized product images, infographics, and banners—focused on educating customers on correct usage and successfully driving repeat sales.
Result: Since the promotion started, we’ve seen a 25% increase in stainless steal unit sales on Amazon MOM. Also Diaper Pouch sales have increased by 300% on Amazon MOM.
Designer
Koala Kare
